Pantone announced the color that will be popular in 2023: Viva Magenta. This tone will set trends in design, decoration, beauty, and fashion in the coming months.
It is a mix of crimson and purple. The company that made the color chart said in a statement that it was “an unusual tone for an unusual time.” Symbolizes change, newness, and rebirth.
Viva Magenta was inspired by the colors of nature, such as the red of cochineals, “one of the most beautiful and brilliant dyes ever known.”
This color’s code is PANTONE 18-1750, and the company presented it as a sign of vitality, vigor, and strength.
Do you like this color? What would you use it for?
Source: Backstory Contents